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Why Regular Oil Changes Are Essential for Your Honda When it comes to maintaining the longevity and performance of your vehicle, routine oil changes are non-negotiable. A regular Honda oil change not only keeps your engine lubricated but also ensures optimal efficiency and reliability. Neglecting this essential service can lead to increased engine wear, reduced fuel efficiency, and costly repairs down the road. For drivers in Ashland, WI, staying on top of Honda maintenance is key, especially with the diverse weather conditions that can affect your vehicle's performance. Whether you're navigating snowy roads in winter or enjoying summer road trips, clean engine oil helps your Honda perform at its best in every season. Signs It's Time for a Honda Oil Change Routine oil changes are recommended every 5,000 to 7,500 miles, depending on your vehicle model and driving habits. However, certain signs may indicate you need an oil change sooner: - The oil change warning light is illuminated on your dashboard. - You notice dark, dirty oil when checking the dipstick. - Your engine is noisier than usual or seems to be running less smoothly. - There's a noticeable decrease in fuel efficiency. If you're experiencing any of these issues, it's time to schedule service at your trusted Honda service center. At Marthaler Honda Ashland, our certified technicians specialize in Honda maintenance, ensuring your vehicle gets the care it deserves. Benefits of Choosing a Certified Honda Service Center When you choose a certified Honda service center like Marthaler Honda Ashland, you gain access to expert care tailored specifically for your vehicle. Our team uses genuine OEM parts and Honda-approved oil types to maintain your car's peak performance. Additionally, our technicians are trained to provide comprehensive Honda service tips, helping you understand your vehicle's needs and how to care for it between scheduled services. We also offer convenient online tools to schedule service, making it easy for you to plan your next Honda oil change. For those in neighboring areas, such as Helena, this level of expertise ensures that your Honda oil change is carried out with precision and care, giving you peace of mind on every drive. How to Schedule Your Next Honda Oil Change Scheduling your next Honda oil change in Ashland, WI, is simple and hassle-free. At Marthaler Honda Ashland, we prioritize convenience and efficiency, offering a user-friendly online system to book your appointment. Our service center is equipped to handle everything from routine oil changes to more complex Honda maintenance needs. Whether you're a long-time Honda owner or new to the brand, our team is here to guide you through every step of the process.

Winter in Ashland, Wisconsin, can be intense, with snow-covered roads and icy conditions challenging holiday drivers regularly. For those seeking a vehicle that combines robust off-road capability with comfort and convenience, the 2026 Honda Passport stands out as the ideal choice. From braving snowy trails and packing up your holiday shopping, this rugged SUV is well-equipped to handle it all. Honda Performance That Excels in Snow, Ice, and Rain The 2026 Honda Passport is engineered to thrive in winter weather. Powered by a 285-hp 3.5L V6 engine paired with a 10-speed automatic transmission, it offers reliable performance regardless of terrain. The second-generation i-VTM4® all-wheel drive (AWD) system provides claw-like traction on slippery surfaces, ensuring confidence when driving through snow and ice. With 8.3 inches of ground clearance and short bumper overhangs, the Passport is designed to tackle deep snow and uneven terrain without compromising stability. Additionally, features like Hill Descent Control and seven drive modes—including Snow and Sand—ensure the Passport is ready for anything winter throws your way. Honda Passport Spacious Interior and Features for Comfort Inside the 2026 Honda Passport, you'll find a cabin built for both practicality and luxury. With seating for 5 adults and nearly equal legroom in the rear seats, passengers can stretch out on long drives. Amenities like heated and ventilated front seats and an available heated steering wheel ensure you stay warm during Ashland's coldest months. Cargo space is equally impressive at a maximum of 140.6 cu. ft., with versatile storage solutions such as a modular trunk, underfloor compartments, and a 60/40 split rear seatback that transforms the Passport into a sleeping or cargo area. The hands-free access power tailgate adds convenience for loading shopping bags or outdoor gear, while multiple USB-C ports and wireless charging keep everyone connected on the go. Honda Passport : Rugged Yet Stylish Design When it comes to design, the 2026 Honda Passport offers bold aesthetics paired with functional details. Its protective bumpers and durable roof rails not only enhance its rugged appeal but also provide utility for carrying extra gear, making it perfect for winter adventures. LED headlights and fog lights come standard, improving visibility in low-light conditions and enhancing safety during snowstorms. The available TrailSport trim elevates the Passport's off-road readiness with all-terrain tires, skid plates, and recovery hooks, while still maintaining the refined style you'd expect from a Honda. Whether you're navigating the icy streets of Ashland or embarking on a weekend getaway, this SUV ensures you do so in style and confidence. Honda Passport Advanced Technology for Every Drive Connectivity and convenience are at the forefront of the 2026 Honda Passport. A standard 12.3” infotainment touchscreen with Google built-in and Alexa built-in lets you access Google Maps, Assistant, and even streaming apps like Max and Prime Video. Wireless Apple CarPlay® and Android Auto™ compatibility simplify smartphone integration, while the available 12-speaker Bose® Premium Sound System provides crisp audio quality for your favorite playlists. On top of that, standard wireless charging keeps you powered up and your cabin free of cord clutter. For added peace of mind during your winter journeys, the Honda Sensing® suite of safety features is standard. Adaptive Cruise Control, Collision Mitigation Braking System™, and a Blind Spot Information System are just a few of the tools that work to keep you safe during every drive. Visit Marthaler Honda of Ashland- Your Local Honda Dealer The 2026 Honda Passport is more than just a rugged SUV—it's a versatile companion perfect for winter weather, holiday shopping, and beyond. With its advanced performance features, spacious and comfortable interior, and cutting-edge technology, it meets the needs of drivers in Ashland, WI, and beyond. Ready to experience the 2026 Honda Passport for yourself? Visit Marthaler Honda Ashland today or explore our inventory online at Marthaler Honda of Ashland.

Winter in Ashland, WI, can be harsh, and your vehicle needs to be ready to handle the challenges of cold weather driving. With Honda Winterize Service, you can ensure your car is prepared to tackle icy roads, freezing temperatures, and heavy snowfall. At Marthaler Honda Ashland, we specialize in providing comprehensive Honda winter maintenance services designed to keep your car running smoothly and safely all season long. Why Honda Winterize Service Matters When winter hits, your Honda faces unique challenges. From maintaining engine performance to ensuring optimal tire traction, preparing your vehicle for the colder months is essential. Honda Winterize Service focuses on critical areas such as battery health, antifreeze levels, and windshield wiper performance. Neglecting these aspects could lead to inconvenient breakdowns or safety risks on the road. Honda winter maintenance in Ashland includes an evaluation of your car's heating system, brakes, and tires to ensure they’re functioning at their best. Winterizing your Honda with professional care is not just about convenience—it’s about ensuring your safety when the weather takes a turn for the worse. Key Components of Honda Winter Maintenance: Tire Check and Replacement- Winter tires are crucial for maintaining traction on icy or snow-covered roads. During a Honda Winterize Service, our technicians assess the condition of your tires, checking for proper tread depth and recommending snow tires if necessary. This step can significantly improve your vehicle's handling in adverse conditions, offering peace of mind for your winter commutes in and around Ashland, WI. Battery Performance- Cold weather can affect your car's battery efficiency. Our Honda winter maintenance services include a thorough battery inspection to ensure it has enough charge to handle freezing temperatures. If needed, we’ll replace your battery to prevent any delays or frustrations caused by a sudden failure. Antifreeze and Fluids- Antifreeze, or coolant, plays a vital role in preventing your engine from freezing. As part of your Honda Winterize Service, we check your antifreeze levels and test its effectiveness. Additionally, we’ll inspect your vehicle's other fluids, such as transmission and brake fluid, to ensure they’re suitable for cold weather. Windshield Wipers and Washer Fluid- Visibility is key when driving in winter conditions. Our cold weather car care services include replacing worn-out wiper blades and refilling your washer fluid with a winter-grade formula that prevents freezing. These simple yet effective measures can dramatically improve your safety on the road. Benefits of Cold Weather Car Care for Your Honda Taking proactive steps to winterize your Honda not only enhances your driving experience but also extends the life of your vehicle. With regular Honda winter maintenance Ashland residents can: - Avoid costly repairs caused by winter-related wear and tear. - Improve fuel efficiency by ensuring all systems are running optimally. - Maintain better control and safety during snow and ice conditions. By investing in Honda Winterize Service, you’re protecting your vehicle and ensuring it remains reliable even in the harshest winter weather. Schedule Your Honda Winterize Service Today Don’t wait until the first snowfall to prepare your car for winter. Schedule your Honda Winterize Service at Marthaler Honda Ashland to ensure your vehicle is ready for whatever the season throws your way. Our expert technicians are here to provide top-tier Honda winter maintenance Ashland drivers can count on. Visit us online at Marthaler Honda Ashland or stop by our dealership in Ashland, WI, to learn more about our cold weather car care services. Winterizing your Honda is a smart way to ensure safety, reliability, and performance throughout the season. With Honda Winterize Service, you can drive confidently on the icy streets of Ashland, WI, knowing your car is fully prepared for winter's challenges. Don’t let the cold weather catch you off guard—trust Marthaler Honda Ashland for all your Honda winter maintenance needs.