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Why Honda 3-Row SUVs Deserve Your Attention If your daily life requires hauling a full family, weekend gear, and groceries, you need a vehicle that handles it all easily. The 2026 Honda SUV lineup continues the brand's legacy of reliability and thoughtful design. If you prioritize off-road readiness, maximum passenger volume, or daily comfort, our Ashland Honda dealership in Ashland, WI, has a vehicle perfectly suited for your lifestyle. Reach out to our team today to discover which model fits your needs. The 2026 Honda Pilot: Your True Family SUV The 2026 Honda Pilot shines as a highly capable choice for families demanding equal parts space and versatility. It boasts three rows of seating accommodating up to eight passengers. This makes it an exceptional option for larger families. Honda designed the Pilot's interior for maximum practicality. Rear passengers enjoy generous room, with 40.8" of second-row legroom. The third row folds flat to expand cargo capacity up to 113.7 cubic feet when needed. A standard 3.5 L V6 engine provides reliable power. Available all-wheel drive gives confidence for demanding winter roads. Additionally, standard tech like Apple CarPlay© and Android Auto© keeps everyone connected. The TrailSport trim brings rugged styling and true off-road capability for adventures beyond the pavement. Honda Passport: A Different SUV Experience We must clarify an important detail. The 2026 Honda Passport is a two-row SUV, not a three-row model. The Passport functions as a rugged, mid-size SUV seating up to five passengers, focusing heavily on outdoor adventure. It offers up to 83.5 cubic feet of cargo space with the rear seats folded down. If your household requires maximum seating, the Pilot remains the superior choice. However, the Passport stands as one of Honda's most capable models. It perfectly suits smaller families wanting a trail-ready vehicle without the added length of a three-row SUV. Comparing Seating Across the Honda Lineup Seating capacity remains a crucial factor when evaluating Honda SUVs. The Pilot leads the SUV lineup for large groups by comfortably seating eight passengers. The 2026 Honda Odyssey minivan also provides exceptional passenger space. It seats up to eight and features a highly flexible interior configuration. For drivers demanding true SUV styling with three rows, the Pilot serves as the flagship choice. If your family does not require a third row, the CR-V or Passport delivers ample room in a smaller footprint. Visit Our Dealership to Explore Your Options The best way to understand which model suits your needs is to experience it firsthand. Seeing a Honda SUV in person offers insights no online gallery can replicate. Visit our Ashland Honda dealership in Ashland, WI, to explore the 2026 Honda Pilot and the entire lineup. Ask questions and take a test drive to find the ideal fit for your family.

If you want a compact SUV with advanced connectivity, look no further than Marthaler Honda of Ashland in Ashland, WI. The 2026 Honda CR-V technology features deliver a balanced package of entertainment tools, driver assistance systems, and smart convenience features that make every trip easier. Contact our team today to schedule a test drive and experience these innovations firsthand. A Touchscreen Built Around You At the center of the cabin is a standard 9" color touchscreen. It features a built-in finger rest to help steady your hand while you navigate menus and a function that learns your habits over time. The infotainment system supports wireless Apple CarPlay® and wireless Android Auto™ compatibility on every trim level. You do not need a cable to access maps, music, or messages. Simply connect and go. Apple CarPlay® integration is seamless, letting iPhone users mirror apps directly on the screen. For even more capability, the Sport Touring Hybrid trim adds Google built-in. This feature brings Google Assistant, Google Maps navigation, and Google Play app access directly into the vehicle interface. Staying Connected on Every Trim The 2026 Honda CR-V makes it easy to stay powered up throughout your drive. Every trim includes front USB-C ports, while higher trims add rear USB-C ports for passengers. A standard wireless phone charger means compatible devices charge automatically when placed in the tray. The HondaLink app allows you to lock doors, start the engine, and check vehicle status from your smartphone. The system includes Bluetooth streaming audio and a rearview camera with three selectable viewing angles. Honda Sensing®: Standard Safety Tech Across the Lineup Honda Sensing® comes standard on every trim. This suite of safety tech includes multiple systems working together to help keep you protected on the road. Driver assist features include the Collision Mitigation Braking System, which can automatically apply brake pressure if it detects an unavoidable collision ahead. The Road Departure Mitigation System provides steering assistance if you drift across detected lane markings without signaling. Adaptive Cruise Control with Low-Speed Follow adjusts your speed to match traffic ahead and can bring the vehicle to a full stop. The Lane Keeping Assist System makes subtle steering corrections to keep you centered, while Traffic Sign Recognition displays speed limit signs on the digital instrument cluster. More Safety Features Worth Knowing The blind spot information system alerts you when a vehicle is detected in your blind zone, while the cross traffic monitor warns of approaching vehicles in reverse. The Driver Attention Monitor monitors signs of driver fatigue. EX and higher trims gain Smart Entry with Walk Away Auto Lock. Select trims feature a 10.2" digital instrument cluster that puts vehicle information right in your line of sight. Finally, the Sport Touring Hybrid trim features a Bose premium sound system with Centerpoint surround-sound technology. Test Drive the 2026 Honda CR-V in Ashland, WI The 2026 Honda CR-V technology features represent a thoughtful combination of convenience, connectivity, and safety. From wireless Apple CarPlay® integration to the comprehensive safety suite, this compact SUV is well-equipped for your daily drives. If you are ready to explore the 2026 CR-V in person, the team at Marthaler Honda of Ashland is here to help. Drivers can visit marthalerhondaofashland.com to browse our inventory, compare trims, and find the perfect model.

Honda’s SUV range has long been defined by clarity of purpose and thoughtful engineering. In 2026, the CR-V and HR-V continue that tradition from two distinct perspectives: one prioritizing space and refinement, the other agility and urban versatility. For drivers in Ashland, WI, choosing between them comes down to how you live and travel. Size and Design: Practical Presence vs Urban Precision The 2026 Honda CR-V presents as the more substantial of the two, its proportions and stance reflecting family-focused versatility. The longer wheelbase translates directly into rear passenger comfort and usable luggage volume, with up to 76.5 cu. ft. of cargo capacity when the rear seats are folded. The 2026 Honda HR-V, by contrast, adopts a tighter footprint and cleaner surfacing, giving it an ease of placement in town environments that feels immediately natural. Despite its compact dimensions, it retains impressive practicality with up to 55.1 cu. ft. of cargo space and Honda’s adaptable rear seating system. Both cabins share Honda’s restrained material quality and ergonomic clarity, though the CR-V offers greater overall room and a more relaxed sense of space on longer journeys. Performance and Efficiency: Turbo Strength vs Balanced Simplicity Powertrain philosophy further separates the two. The 2026 Honda CR-V is available with a turbocharged in-line 4-cylinder producing 190 hp and 179 lbs. ft. of torque, alongside an available hybrid system that prioritizes efficiency without sacrificing drivability. The CR-V feels composed and quietly capable on extended drives — a natural companion for highway travel beyond Ashland. The 2026 Honda HR-V employs a naturally aspirated in-line 4-cylinder producing 158 hp and 138 lbs. ft. of torque. Its lighter mass and compact dimensions create a responsive, easy-going character ideally suited to daily urban movement and tighter road networks. Technology and Cabin Experience Honda maintains consistency across both models with standard Honda Sensing® driver-assist technologies, including Collision Mitigation Braking System™, Lane Keeping Assist System, and Adaptive Cruise Control. The CR-V positions itself more overtly as the premium choice, offering a larger central touchscreen, wireless Apple CarPlay® and Android Auto™, and available upgraded audio. Its interior ambience leans toward calm distance comfort. The HR-V’s 9-inch touchscreen interface and clean control layout prioritize clarity and ease of use. It forgoes some of the CR-V’s luxury flourishes, yet delivers a cohesive and intuitive daily environment. Choosing Between CR-V and HR-V in Ashland, WI For families, frequent travelers, or those who value space and hybrid efficiency, the 2026 Honda CR-V remains the more complete companion. For drivers prioritizing maneuverability, value, and compact practicality, the 2026 Honda HR-V offers a well-judged and highly usable alternative. Both reflect Honda’s core strengths — durability, ergonomic intelligence, and measured engineering — expressed at different scales. Compare the 2026 CR-V and HR-V at Marthaler Honda Ashland Experience the differences firsthand at Marthaler Honda Ashland in Ashland, WI. Our team can guide you through trims, features, and driving impressions to help you select the Honda SUV that fits your lifestyle with precision.

Leasing has quietly become one of the most sensible ways to drive a new car, especially for people who value flexibility over long-term ownership. At Marthaler Honda in Ashland, WI, leasing a new Honda isn’t just about getting into something fresh—it’s about matching the car to the way you actually live, drive, and upgrade. Honda’s current lineup makes a strong case for leasing. The brand’s focus on efficiency, reliability, and thoughtful engineering means you’re not chasing trends—you’re stepping into vehicles that feel well judged from the outset. Why Leasing a New Honda Makes Sense Leasing works particularly well when you want access to the latest engineering without tying yourself to a vehicle for a decade. Honda’s newest models bring genuine improvements in efficiency, safety technology, and interior usability, and leasing allows you to experience those updates on a regular cycle. Lower monthly payments compared to purchasing also open the door to trims and features that might feel like a stretch otherwise. That could mean stepping into a hybrid drivetrain, choosing a higher-spec interior, or opting for advanced driver-assist systems that make everyday driving easier rather than flashier. In practical terms, leasing aligns well with how many people drive today—predictable mileage, routine commuting, and a desire for something new every few years rather than something permanent. Flexible Leasing Options at Marthaler Honda One of the understated advantages of leasing through Marthaler Honda is choice. Lease terms can be shaped around mileage expectations, time horizons, and budget comfort, rather than forcing drivers into a one-size-fits-all agreement. Another benefit is peace of mind. Most leased vehicles remain under factory warranty for the duration of the agreement, which removes much of the uncertainty around maintenance costs. That predictability matters, particularly for drivers who want their vehicle to fit neatly into life rather than become another variable to manage. With support from the Honda finance team in Ashland, the process stays straightforward and transparent, which makes the decision easier to live with long after the paperwork is signed. What Drivers Appreciate Most About Leasing Leasing appeals for practical reasons more than emotional ones, and that’s exactly why it works. Lower upfront commitment, keeping more flexibility in your budget Warranty coverage throughout the lease term, reducing unexpected expenses Regular access to new models, without the complications of resale or depreciation For drivers in Ashland, WI, this approach suits changing needs—new jobs, growing families, evolving commutes—without locking you into a vehicle that no longer fits. Discover Honda Leasing in Ashland, WI Leasing a new Honda offers a calm, considered way into modern motoring. It prioritizes usability, financial clarity, and the freedom to change course when life does. Marthaler Honda in Ashland, WI offers Honda lease options that reflect those priorities. Visit the dealership to explore current models, discuss lease structures, and find a solution that feels well matched to how you drive today—and how you expect that to change tomorrow.