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The CR-V That Does It All If you are searching for a compact SUV that balances power, comfort, and advanced technology, the 2026 Honda CR-V delivers on every front. From daily commutes to weekend adventures, Marthaler Honda of Ashland, WI is ready to help you find the perfect vehicle to elevate your driving experience. Contact our team today to learn more and secure your ideal ride. Power Options Built for Real Driving The 2026 Honda CR-V offers two capable powertrains. The 1.5-L turbocharged engine delivers 190 horsepower for responsive and efficient driving. The available two-motor hybrid powertrain generates 204 horsepower for effortless acceleration and passing power. Available Real Time All-Wheel Drive automatically sends power to the rear wheels when front tires lose grip. Snow mode helps maintain control on slippery surfaces, offering crucial stability during harsh Wisconsin winters. Features Inside the Cabin The well-thought-out interior prioritizes driver comfort and practicality. Higher trims feature leather-trimmed seating, a 10-way power-adjustable driver seat with lumbar support, and dual-zone automatic climate control. Cargo space accommodates up to 76.5 cubic feet when you fold the rear seats. The configurable second-row seating lets you split, fold, or recline to fit your gear. The available Bose© premium sound system with Centerpoint surround-sound technology elevates the entire cabin experience. Technology That Keeps You Connected A standard 9" color touchscreen pairs with wireless Apple CarPlay© and Android Auto© compatibility, connecting your phone without cable clutter. A wireless phone charger keeps devices powered on the go. Top Sport Touring trims feature Google© built-in, utilizing Google© Assistant for hands-free help. You can ask for directions, adjust climate settings, or get vehicle information without taking your eyes off the road. The HondaLink© app adds remote functionality like engine start, door lock control, and vehicle location tracking. Safety You Can Count On Every 2026 Honda CR-V includes the Honda Sensing suite of safety features. This standard package incorporates the Collision Mitigation Braking System, Road Departure Mitigation System, Adaptive Cruise Control with Low-Speed Follow, and Lane Keeping Assist System. These systems actively help you stay aware and in control. Higher trims add Blind Spot Information with Cross Traffic Monitor, providing greater awareness when changing lanes or reversing out of tight spaces. Test Drive the CR-V at Marthaler Honda of Ashland The Honda CR-V consistently earns top industry accolades for its reliability and performance. From the entry-level LX to the fully loaded Sport Touring Hybrid, a trim exists for every preference. Experience this exceptional SUV firsthand. Navigate to our digital showroom at https://www.marthalerhondaofashland.com/ to explore our current selection, build your CR-V, or schedule a test drive with Marthaler Honda of Ashland, WI today.

If you're shopping for a new Honda in Ashland, WI, one of the first decisions you'll face has nothing to do with which model to choose - it's how you'll pay for it. Understanding the difference between leasing and financing can help you feel confident walking into the dealership and driving away in the right vehicle for your lifestyle and budget. Both options have real advantages depending on your situation, so let's break them down in a straightforward way. What Does It Mean to Lease a Honda? When you Honda lease or finance in Ashland, WI, leasing is often the option that comes with a lower monthly payment. With a lease, you're essentially paying for the portion of the vehicle's value that you use during the lease term - typically 24 to 36 months. At the end of the term, you return the vehicle, and you can choose to lease a new model, purchase the vehicle, or walk away. Leasing tends to appeal to drivers who enjoy being in a new vehicle every few years and want access to the latest features without a long-term commitment. Honda currently offers lease deals across popular models like the Accord, CR-V, and Odyssey, which can make leasing an especially attractive entry point into a new vehicle. One thing to keep in mind with leasing is that there are typically mileage limits per year. If you drive more than the agreed-upon miles, you may face additional charges at the end of the term. Leasing also means you won't build equity in the vehicle. What Does It Mean to Finance a Honda? Financing means you're taking out a loan to purchase the vehicle outright. You make monthly payments over an agreed-upon term - commonly 48 to 72 months - and once that loan is paid off, the vehicle is yours. This is the path for drivers who want to own their Honda long-term and eventually eliminate a monthly car payment. For drivers in Ashland, WI, who put a lot of miles on their vehicles or want the freedom to modify or customize their Honda, financing is usually the better fit. You're not locked into mileage limits, and you can keep the vehicle as long as you'd like. When considering a Honda lease or finance in Ashland, WI, financing also lets you build equity. If you decide to sell or trade in the vehicle down the road, you may be able to apply that value toward your next purchase. Key Factors to Help You Decide There's no single right answer when choosing between leasing and financing - it comes down to your individual priorities. Ask yourself a few questions to help narrow it down. How many miles do you drive each year? If your annual mileage is high, financing typically makes more sense. Do you prefer driving a new vehicle every couple of years? Leasing may be the better fit. Are you looking to minimize your monthly payment in the short term? Leasing often offers lower payments. Do you want to own your vehicle outright one day? Financing is the clear path there. Honda offers strong options on both sides. Models like the CR-V Hybrid and Accord Hybrid are popular choices whether you're leasing or financing, thanks to their combination of value, comfort, and efficiency. Visit Marthaler Honda of Ashland Whether you're leaning toward a lease or a loan, the team at Marthaler Honda of Ashland is ready to walk you through your options and help you find a payment structure that works for your needs. Exploring a Honda lease or finance in Ashland, WI, is easier when you have knowledgeable people in your corner. Stop by or visit ( https://www.marthalerhondaofashland.com/) to browse current models, explore available offers, and get the conversation started. Your next Honda is closer than you think.

Why Regular Honda Oil Changes Matter in Ashland, WI Keeping up with routine maintenance is one of the best things you can do for your vehicle, and a Honda oil change is at the top of that list. Engine oil lubricates moving parts, reduces friction, and helps regulate engine temperature. Over time, oil breaks down and collects contaminants that can cause wear on your engine. If you drive in Ashland, WI, where temperatures can drop significantly in winter, fresh oil becomes even more important for cold-start performance and long-term engine health. How Often Should You Change Your Honda's Oil? Honda recommends following the Maintenance Minder system built into your vehicle's dashboard. This system monitors driving conditions and alerts you when an oil change is due rather than relying on a fixed mileage interval. That said, a general guideline for conventional oil is every 3,000 to 5,000 miles, while full synthetic oil can often last 7,500 to 10,000 miles or more depending on your driving habits. If you do a lot of short trips, tow frequently, or drive in stop-and-go traffic, your oil may degrade faster than usual. Your Honda oil change interval should reflect how you actually use your vehicle - not just a number on a sticker. Signs Your Honda Needs an Oil Change Now Your Honda oil change reminder light is the most reliable indicator, but there are other signs to watch for as well. Dark or gritty oil on the dipstick, a louder engine than usual, a slight burning smell, or reduced fuel efficiency can all suggest your oil is overdue for a change. Ignoring these signals can lead to more serious - and more expensive - engine problems down the road. If your Honda's Maintenance Minder shows a code "A," that means it's time for an oil and filter change. Don't wait too long once that alert appears. Conventional vs. Full Synthetic Oil: Which Does Your Honda Need? Most modern Honda vehicles are designed to use full synthetic motor oil, which offers better performance in extreme temperatures and longer service intervals compared to conventional oil. Older models may use conventional or a synthetic blend, so it's always a good idea to check your owner's manual or ask a certified Honda technician. Using the right oil type for your specific model - whether it's an Accord, CR-V, Civic, or Pilot - helps ensure your engine performs as intended and that your warranty coverage stays intact. What Happens If You Skip a Honda Oil Change? Skipping a Honda oil change might seem harmless in the short term, but the consequences add up. Dirty oil thickens and loses its ability to lubricate effectively, which increases friction between engine components. Over time, this leads to excessive wear, potential overheating, and in severe cases, engine damage that requires costly repairs. Staying consistent with oil changes is genuinely one of the most affordable ways to protect your investment. Schedule Your Honda Oil Change in Ashland, WI If your Maintenance Minder is on or you're simply not sure when your Honda last had fresh oil, now is a great time to get it checked. Drivers throughout Ashland, WI, can visit Marthaler Honda of Ashland ( https://www.marthalerhondaofashland.com/) to schedule a Honda oil change with certified technicians who know your vehicle inside and out. A quick service today can save you from a much bigger repair bill tomorrow - and keep your Honda running the way it was built to.

Shopping for used Honda vehicles in Ashland, WI is a smart move. Honda has built a long-standing reputation for reliability, and the brand's lineup - from the compact Civic Sedan to the versatile CR-V and capable Pilot - gives buyers plenty of options to consider. Whether you're a first-time buyer or simply looking to stretch your budget further, knowing what to look for before you commit can make all the difference. Why Used Honda Vehicles Are Worth Considering Honda's lineup is one of the most diverse in the industry, which means the used market reflects that same variety. You might find a well-maintained Accord Hybrid that still delivers excellent fuel efficiency, or a rugged Passport that's ready for weekend adventures. Used Honda vehicles in Ashland, WI are popular for good reason - these cars tend to hold up well over time, which means you're more likely to find a quality vehicle with solid mechanical history compared to other brands. Check the Vehicle History Report Before anything else, pull the vehicle history report. This document can reveal a lot about a used car - past ownership, accident history, title status, and service records. Look for clean titles and consistent maintenance logs. A Honda CR-V or Civic with documented oil changes and routine service is a much safer bet than one with gaps in its history. If the seller or dealership can't provide this information, that's a red flag worth taking seriously. Inspect the Condition Inside and Out A thorough inspection goes beyond a quick walk-around. Check the exterior for uneven panel gaps, mismatched paint, or rust - especially on older models that have spent winters in areas like Ashland, WI where road salt is common. Inside, test every feature you can: the touchscreen, air bag indicator lights, windows, and seat adjustments. Don't skip the trunk or cargo area, either. Honda vehicles like the Pilot and Odyssey are known for their practical cargo space, and you'll want to confirm everything functions as expected. Have a Mechanic Look It Over Even if a used Honda looks great on paper and in person, a pre-purchase inspection from an independent mechanic is a worthwhile step. They can identify wear on brake pads, check for fluid leaks, assess tire tread depth, and evaluate the overall mechanical health of the vehicle. This is especially important for higher-mileage models. Honda engines are generally built to last, but no used vehicle is immune to wear and tear. A professional second opinion gives you confidence and negotiating power. Consider Certified Pre-Owned Options If you want added peace of mind, Honda's Certified Pre-Owned program is worth exploring. Certified vehicles go through a multi-point inspection and come with warranty coverage, giving buyers an extra layer of protection. This can be a great middle ground between a brand-new vehicle and a standard used car - especially for buyers who plan to keep their Honda for several years. Know What You Need Before You Shop It helps to narrow down your priorities before you start browsing used Honda vehicles in Ashland, WI. Are you looking for a fuel-efficient commuter like the Civic Sedan Hybrid? Do you need three rows of seating like the Pilot or Odyssey offers? Or is cargo space and light off-road capability more important, pointing you toward the CR-V or Passport? Getting clear on your needs will help you focus your search and avoid settling for a vehicle that doesn't quite fit your lifestyle. Find Your Next Used Honda at Marthaler Honda of Ashland When you're ready to shop, the team at Marthaler Honda of Ashland is here to help. Visit ( https://www.marthalerhondaofashland.com/) to browse available inventory and find used Honda vehicles in Ashland, WI that match your needs and budget. With the right preparation and a trusted dealership behind you, your next Honda is closer than you think.

If you're in the market for a new vehicle, the Honda lineup has something for nearly every driver. Whether you prioritize fuel efficiency, adventure-ready capability, or everyday family practicality, new Honda vehicles in Ashland, WI offer a wide range of options to match how you live and drive. A Sedan for Every Kind of Driver The Honda Accord and Civic Sedan remain two of the most recognizable names in the compact and mid-size sedan categories - and for good reason. The 2026 Accord starts at $28,395 and brings a sophisticated, refined feel to daily commuting. For drivers who want a sportier edge, the 2026 Civic Si Sedan delivers that extra thrill without sacrificing everyday usability. If efficiency is a priority, both models are available in hybrid configurations. The 2026 Accord Hybrid starts at $33,795, while the 2026 Civic Sedan Hybrid starts at $29,395 - making fuel-conscious driving more accessible than ever. SUVs That Go the Distance Honda's SUV lineup is one of the most versatile on the market today. The 2027 HR-V starts at $26,600 and is an excellent entry point for drivers who want a subcompact crossover with smart, modern features. Step up to the 2027 CR-V at $31,520 for more space, and consider the CR-V Hybrid starting at $39,200 if you want added fuel efficiency paired with capable performance. For those who need more room or rugged capability, the 2026 Pilot and 2026 Passport are strong contenders. The Pilot starts at $42,395, making it a solid family hauler, while the Passport - Honda's most rugged SUV - starts at $44,950. Both are built for drivers who want to take their adventures off the well-worn path. Hybrids and Electric Options Worth Exploring Honda has made a serious commitment to electrified vehicles, and the results speak for themselves. The 2027 Prelude Hybrid brings a sporty profile and a starting MSRP of $42,400, combining a hybrid powertrain with a design that turns heads. The 2026 Prologue, Honda's all-electric SUV, starts at $39,900 and is an exciting option for drivers ready to make the switch to battery-electric driving. For those curious about hydrogen fuel cell technology, the 2026 CR-V e:FCEV starts at $50,000 and represents a genuinely unique alternative in the new Honda vehicle space. Family-Friendly Choices Close to Home Families in Ashland, WI will appreciate how well Honda's minivan and larger SUV options are suited to busy, on-the-go lifestyles. The 2026 Odyssey starts at $43,195 and brings flexible seating and thoughtful storage solutions together in one well-rounded package. For families who want a truck-like option with car-like driving dynamics, the 2026 Ridgeline starts at $40,795 and offers a unique combination of utility and comfort. Find Your New Honda in Ashland, WI From compact sedans to full-size SUVs and hybrid models, the Honda lineup covers a lot of ground. Finding the right fit comes down to understanding what matters most to you - whether that's efficiency, space, performance, or all of the above. New Honda vehicles in Ashland, WI are ready to be explored, and the team at Marthaler Honda of Ashland is here to help you navigate your options with confidence. Visit ( https://www.marthalerhondaofashland.com /) to browse current inventory and start finding the Honda that fits your lifestyle.

Wisconsin winters bring heavy snowfall, icy roads, and freezing temperatures. Drivers need capable vehicles to handle these tough conditions. That is the reason so many people trust the 2026 Honda hybrid vehicles available at Marthaler Honda of Ashland in Ashland, WI. These models offer an outstanding mix of efficiency, confident handling, and cold weather features to keep you safe and comfortable. Reach out to our team today for more information on finding the perfect winter ready vehicle. Smart Choices for Winter Driving When the temperature drops, Honda hybrid vehicles deliver smooth, controlled power for slippery roads. The hybrid system uses an electric motor assist to provide immediate torque, improving traction response on low grip surfaces. Many models feature available all-wheel drive for an extra layer of confidence. Honda's Real Time AWD system continuously monitors traction and sends power to the rear wheels when extra grip is necessary. This automatic response makes a real difference on snowy roads. The 2026 Honda CR-V Hybrid The 2026 Honda CR-V Hybrid remains a top choice among drivers. It combines a 2.0-L engine, practical cargo area, comfortable cabin, and available AWD to handle highway commutes and weekend adventures easily. A new TrailSport trim joins the lineup for 2026. This trim brings added ruggedness, offering 18" wheels and standard Apple CarPlay© and Android Auto© to keep you connected. For buyers seeking fuel-efficient SUVs, the CR-V Hybrid checks every box without sacrificing everyday comfort. The 2026 Honda Accord Hybrid Drivers spending time on the highway should strongly consider the 2026 Honda Accord Hybrid. This mid-size sedan brings strong hybrid efficiency to a spacious interior. Winter driving features like available heated front seats and the standard Honda Sensing© suite of safety technologies make it a thoughtful choice for year-round driving. The Accord also celebrates 50 years of production in 2026. This milestone reflects the long-standing reputation for reliability and engineering quality that drivers trust. The 2026 Honda Civic Sedan Hybrid Buyers wanting a compact option without giving up efficiency will love the 2026 Honda Civic Sedan Hybrid. It delivers a lively driving experience and strong fuel economy. Its standard Honda Sensing© safety suite helps keep you protected on slick winter roads. The Civic Sedan Hybrid serves as an accessible entry point into the lineup. It makes a great fit for commuters and first-time hybrid buyers alike. Find Your 2026 Honda Hybrid Today Going hybrid this winter makes perfect sense. The 2026 Honda hybrid lineup provides a smart balance of efficiency, capability, and comfort designed for real-world conditions. Visit Marthaler Honda of Ashland in Ashland, WI, to explore your options. Our knowledgeable team is ready to help you find the right fit for your lifestyle.

Back-to-school season brings early mornings, packed schedules, and many miles on the road. Dropping off a kindergartner or sending a teen to college requires a dependable vehicle. The 2026 Honda lineup provides diverse styles and sizes to suit any lifestyle perfectly. Visit Ashland Honda in Ashland, WI, to find a ride that fits your family right now. Why 2026 Honda Vehicles for Families Are Worth Considering This Season Honda builds a reputation on reliability, practicality, and advanced safety technology. Families starting a new school year value these qualities deeply. Ashland, WI, drivers discover a lineup spanning from compact sedans for new drivers to spacious SUVs for carpool duty. Honda Sensing© comes standard across most models, granting parents peace of mind on every commute. 2026 Honda Civic Sedan: A Smart Choice for Students The 2026 Honda Civic Sedan serves as a well-rounded option for college students and daily commuters. It delivers sharp handling, a comfortable interior, and modern touchscreens featuring Apple CarPlay© and Android Auto© to keep drivers connected. The available Civic Sedan Hybrid maximizes efficiency. It stands out as an excellent choice for Wisconsin students needing to stretch a tank of gas further. 2026 Honda CR-V: The Versatile Family SUV The 2026 Honda CR-V strikes the perfect balance between cargo space, comfort, and capability. Hauling sports equipment, school supplies, or dorm room furnishings becomes effortless with its generous interior volume. The CR-V Hybrid offers an impressive two-motor powertrain for families demanding efficiency without sacrificing room. It remains one of the strongest compact SUVs available. 2026 Honda Pilot: Room for the Whole Crew The 2026 Honda Pilot provides three rows of seating and genuine adventure-ready capability for larger families. It effortlessly handles the demands of a busy household. The Pilot features generous passenger space and a confident ride on the highway or off the beaten path. Standard Honda Sensing© technology helps keep everyone safe during school-year road trips. 2026 Honda Odyssey: The Original Family Hauler The 2026 Honda Odyssey remains a premier minivan for growing families. It delivers a thoughtfully designed cabin, excellent passenger comfort, and a versatile interior adapting to any weekly schedule. Sliding rear doors, rear entertainment options, and a cavernous cargo area make it a highly practical pick for managing multiple kids and activities. It earns its keep day after day. Shop 2026 Honda Vehicles for Families in Ashland, WI A 2026 Honda perfectly handles any school year schedule. From the fuel-efficient Civic Sedan to the roomy Odyssey, Honda designs vehicles to keep pace with real life. Standard Honda Sensing© features mean you invest in lasting confidence on the road. Contact Marthaler Honda of Ashland in Ashland, WI, to explore the full lineup and test drive your next family vehicle today.

Why Honda 3-Row SUVs Deserve Your Attention If your daily life requires hauling a full family, weekend gear, and groceries, you need a vehicle that handles it all easily. The 2026 Honda SUV lineup continues the brand's legacy of reliability and thoughtful design. If you prioritize off-road readiness, maximum passenger volume, or daily comfort, our Ashland Honda dealership in Ashland, WI, has a vehicle perfectly suited for your lifestyle. Reach out to our team today to discover which model fits your needs. The 2026 Honda Pilot: Your True Family SUV The 2026 Honda Pilot shines as a highly capable choice for families demanding equal parts space and versatility. It boasts three rows of seating accommodating up to eight passengers. This makes it an exceptional option for larger families. Honda designed the Pilot's interior for maximum practicality. Rear passengers enjoy generous room, with 40.8" of second-row legroom. The third row folds flat to expand cargo capacity up to 113.7 cubic feet when needed. A standard 3.5 L V6 engine provides reliable power. Available all-wheel drive gives confidence for demanding winter roads. Additionally, standard tech like Apple CarPlay© and Android Auto© keeps everyone connected. The TrailSport trim brings rugged styling and true off-road capability for adventures beyond the pavement. Honda Passport: A Different SUV Experience We must clarify an important detail. The 2026 Honda Passport is a two-row SUV, not a three-row model. The Passport functions as a rugged, mid-size SUV seating up to five passengers, focusing heavily on outdoor adventure. It offers up to 83.5 cubic feet of cargo space with the rear seats folded down. If your household requires maximum seating, the Pilot remains the superior choice. However, the Passport stands as one of Honda's most capable models. It perfectly suits smaller families wanting a trail-ready vehicle without the added length of a three-row SUV. Comparing Seating Across the Honda Lineup Seating capacity remains a crucial factor when evaluating Honda SUVs. The Pilot leads the SUV lineup for large groups by comfortably seating eight passengers. The 2026 Honda Odyssey minivan also provides exceptional passenger space. It seats up to eight and features a highly flexible interior configuration. For drivers demanding true SUV styling with three rows, the Pilot serves as the flagship choice. If your family does not require a third row, the CR-V or Passport delivers ample room in a smaller footprint. Visit Our Dealership to Explore Your Options The best way to understand which model suits your needs is to experience it firsthand. Seeing a Honda SUV in person offers insights no online gallery can replicate. Visit our Ashland Honda dealership in Ashland, WI, to explore the 2026 Honda Pilot and the entire lineup. Ask questions and take a test drive to find the ideal fit for your family.

Why Honda Holds Its Value Shopping for a pre-owned vehicle at Marthaler Honda of Ashland in Ashland, WI is a smart choice. Honda holds a strong reputation for reliability, durability, and low ownership costs. Models like the Honda Civic, Accord, CR-V, and Pilot provide dependable transportation for daily driving. Understanding why these vehicles retain their value helps you shop with confidence. Reach out to our team today to discover how a well-maintained pre-owned Honda offers years of trouble-free driving. Start With the Vehicle History Report Always request a vehicle history report before proceeding. This report reveals past accidents, title issues, odometer discrepancies, and previous ownership details. Pay close attention to the number of previous owners and if the vehicle saw personal or commercial use. A quality pre-owned Honda with consistent service records remains a highly reliable option. Inspect the Exterior and Interior Carefully Walk around the car to look for uneven panel gaps, mismatched paint, or rust near the wheel wells and doors. These signs often point to past collision repairs or long-term neglect. Inside the cabin, verify all electronics work properly. Test the touchscreen, climate controls, and connectivity features like Apple CarPlay© and Android Auto©. Examine the seats, headliner, and carpeting for excessive wear. Inspect the Engine Bay A quality pre-owned Honda requires a clean engine area. Look for leaking fluids, worn belts, or battery terminal corrosion. Dark or gritty oil on the dipstick indicates missed maintenance. Ask for service records to verify routine upkeep like oil changes and tire rotations. Honda engines offer exceptional durability when given consistent upkeep. Take It for a Test Drive Never skip the test drive. Pay close attention to how the vehicle accelerates, brakes, and handles at various speeds. Listen for unusual sounds that point to underlying issues. Test the steering response to ensure the vehicle tracks straight without pulling to one side. Schedule a Pre-Purchase Inspection Having an independent mechanic inspect the vehicle before you commit is a smart final step. A qualified technician identifies invisible issues like suspension wear or developing brake problems. This small investment saves you from costly surprises down the road. Finding a quality pre-owned Honda does not need to be stressful. Thoroughly review the vehicle history, inspect the car, and take it for a test drive. The Honda lineup offers dependable options for every driver. Browse the available inventory online or visit Marthaler Honda of Ashland in Ashland, WI to connect with our team and find your perfect fit today.

Summer ranks as one of the most popular times of year for Honda summer buying, and for good reason. If you want to upgrade your daily driver or find something more adventure-ready, the warm months bring real advantages for shoppers at Marthaler Honda of Ashland in Ashland, WI. Summer offers the perfect opportunity to find your next vehicle, and we encourage you to reach out to our team to discover how we can help you get behind the wheel. Why Summer Creates the Right Conditions for a New Honda Purchase The Honda summer buying season aligns perfectly with manufacturer incentives, dealership promotions, and a robust new inventory. Automakers regularly release strong 2026 Honda incentives Ashland shoppers can utilize before the model year ends. This timing often provides favorable financing terms or lease offers on popular models. Summer also gives buyers more flexible schedules. You gain extra time to test drive, compare trims, and make a thoughtful decision rather than a rushed one. Explore the Variety of New Honda Models Available This Summer Shopping now grants you access to a wide variety of new Honda models. The 2026 Honda lineup offers something for nearly every driver. The 2026 Civic Sedan and Civic Sedan Hybrid serve as excellent options for everyday commuters. The 2026 Honda CR-V and CR-V Hybrid provide versatile space and available all-wheel drive. Families needing extra room should consider the 2026 Honda Pilot or the 2026 Honda Odyssey, which Honda designed specifically for family adventures. The 2026 Honda Accord Hybrid combines sleek design with hybrid efficiency. Drivers needing serious truck capability without sacrificing ride comfort will appreciate the rugged 2026 Ridgeline, featuring a 3.5-L V6 engine and 18” alloy wheels. If you prefer an all-electric vehicle, the 2026 Honda Prologue EV delivers an impressive EPA-estimated battery range of up to 296 miles on a full charge. Many of these models feature seamless smartphone integration through Apple CarPlay© and Android Auto©. New Honda Purchase Benefits Unique to the Summer Season Shopping during the summer presents distinct new Honda purchase benefits WI buyers should remember. Dealers frequently feel motivated to move current model-year inventory as new shipments arrive. This motivation can work in your favor during negotiations. Favorable summer driving conditions in northern Wisconsin also create an ideal environment to test drive a new Honda. Experiencing how a vehicle handles local roads in good weather allows you to fully evaluate your purchase before the seasons change. How 2026 Honda Incentives Make Summer the Smart Choice The 2026 Honda incentives available this summer can significantly reduce the overall cost of your purchase or lease. Honda consistently offers special APR financing and lease programs across its lineup. These offers often take center stage during the summer buying season. Current lease offers on models like the 2026 Honda CR-V Sport Hybrid and 2026 Honda Civic Sedan provide budget-conscious shoppers with increased flexibility. Reviewing current offers before visiting the dealership helps you arrive prepared. Ashland WI shoppers should explore Honda's online payment estimation tools and build-and-price options to plan ahead before entering the showroom. Start Your Honda Summer Buying Journey in Ashland, WI There is no better time to explore what Honda has to offer than during the summer season. A strong lineup of 2026 models, attractive incentives, and longer days make Honda summer buying a smart move. Stop by Marthaler Honda of Ashland in Ashland, WI to see our full selection of new Honda vehicles available this season. Browse our online inventory or give our team a call to take the next step toward your new car.

Staying on top of routine maintenance is essential for keeping your vehicle running smoothly. Ashland Honda in Ashland, WI offers the Honda Service Pass to make scheduled upkeep more convenient. If you drive a Honda Civic, CR-V, Accord, or any other eligible new model, this complimentary program provides incredible value. Reach out to our team to discover how this plan simplifies vehicle ownership. What Is the Honda Service Pass The Honda Service Pass is a complimentary maintenance program covering essential routine service needs for eligible new Honda vehicles. It includes oil changes, tire rotations, and multi-point inspections dictated by the Honda Maintenance Minder system. Instead of paying out of pocket for your first scheduled services, this program covers the costs to keep your car performing at its peak. How Ashland Drivers Benefit From the Program For local drivers, the Honda Service Pass offers practical value and peace of mind. The biggest advantage is immediate cost savings since standard maintenance items are complimentary for the designated term. It also makes scheduling straightforward. You are more likely to stay current on maintenance when there is no charge waiting for you at check-in. What Services Are Typically Covered The program focuses on foundational maintenance. Engine oil and filter changes are a core component, alongside tire rotations that extend tire life and promote even wear. Factory-trained technicians also perform comprehensive multi-point inspections. This ensures your vehicle performs correctly while strictly following manufacturer recommendations. How to Get Started With the Honda Service Pass Getting started is simple. You receive the Honda Service Pass automatically when purchasing an eligible new vehicle. During your next visit, a service advisor can explain the specific time and mileage limits for your model year. This is a highly practical way to keep your vehicle in great shape without managing individual service costs early in its lifespan. Driving Peace of Mind in Ashland, WI Owning a Honda comes with a strong foundation of reliability and quality engineering. Pairing that with the Honda Service Pass gives drivers even more reason to feel confident. When maintenance is complimentary and handled by trained technicians at Marthaler Honda Ashland in Ashland, WI, you spend less time worrying and more time enjoying the road ahead. Browse our digital showroom or speak with a service advisor today to learn more about your maintenance benefits.

Gearing up for a family vacation means finding the right vehicle to handle the journey. The 2026 Honda Odyssey offers an impressive lineup of tech features designed to keep passengers entertained and help drivers navigate with confidence. Marthaler Honda of Ashland in Ashland, WI, has the perfect minivan for your upcoming cross-country adventures. Contact our team today to learn more about how the new Odyssey elevates every drive. Connectivity That Keeps Everyone in the Loop The 2026 Honda Odyssey provides seamless smartphone integration. Wireless Apple CarPlay and Android Auto compatibility allow you to access navigation, music, and messages without cords. Families need to stay connected during summer road trips. The available Wi-Fi hotspot capability, standard on Touring and Elite trims, turns the Odyssey into a rolling hotspot for streaming and browsing. The Honda Satellite-Linked Navigation System uses offline maps to help you find your way when cell service drops. Rear Entertainment Built for the Long Haul Keeping kids entertained simplifies long drives. The 2026 Honda Odyssey addresses this with an available Advanced Rear Entertainment System featuring a large 12.8" high-resolution screen, standard on Touring and Elite trims. Passengers can stream their favorite shows, cast directly from their devices, or connect via Bluetooth wireless headphones. The cabin includes multiple HDMI and USB ports. Front, center console, second, and third-row charging access ensures up to five compatible devices remain powered. Driver-Focused Tech for a Safer Journey Great technology also enhances safety. The 2026 Honda Odyssey includes Honda Sensing as standard equipment. This suite of driver-assist features reduces highway driving stress. Adaptive Cruise Control with Low-Speed Follow adjusts your speed based on traffic ahead. Lane Keeping Assist helps center the vehicle. The Collision Mitigation Braking System applies brake pressure if it detects a potential collision. Road Departure Mitigation steers you back if you drift. The rearview camera offers normal, top-down, and wide viewing angles to simplify parking. A Rear Seat Reminder alerts parents to check the back seats after parking. Power and Performance to Carry You Further A highly capable powertrain complements this technology. The 2026 Honda Odyssey features a 280-horsepower, 3.5L direct-injected V-6 engine paired with a 10-speed automatic transmission. This combination delivers confident acceleration and smooth highway cruising for families loaded up with luggage or towing a small trailer. The transmission works with idle-stop technology to improve efficiency on long trips. Drivers in Ashland, WI, can explore available trims and see this minivan's full capabilities in person. Reach out to Marthaler Honda of Ashland to experience everything the 2026 Honda Odyssey has to offer before your next big adventure.